Bajaj to drop its name: "Come April, Rajiv Bajaj will remove the family name from the group flagship company’s products, showrooms and service centers.
In just three months from now, ‘Hamara Bajaj’ could become ‘Hamara Pulsar’ or ‘Hamara Discover’. And the man presiding over this mega transition will be none other than a Bajaj himself – Bajaj Auto Managing Director Rajiv Bajaj."
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